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Winning, in Football, it is the ultimate validation. It brings confidence, creates momentum. It justifies Decisions, and also silences doubt. And, very often… It hides Problems. There is a dangerous assumption in Football: if a team is winning, the Structure must be working. But this is not always true. In fact, in many cases, the opposite is happening. Because Winning can be built on elements that are, by nature, unstable: Momentum.Individual brilliance.Emotional peaks.Favorable cycles. All of them real.All of them… Read
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High-Performance. In Football, it is often associated with: Winning.Intensity.Talent.Momentum. But Performance at the highest level is built on Structure. And Structure is not accidental. It is Designed, just as a Game Model is designed by Coaches to the team in front of them. From Vision & Objectives to the Staff, from Departments to the Players, from Methodologies to the Coaches. Over time, working across different environments and countries – as a Player, Coach and now within the Management side –… Read
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O Mercado de Treinadores em Portugal Olhando para a Época 2025/26, os dados mostram algo curioso – apenas 6 Clubes (33%) alteraram o Treinador durante a Época. Entre eles: Por outro lado, 12 Clubes (66%) mantiveram o Treinador desde o início da Época. À primeira vista, um sinal positivo. Talvez. Mas quando analisamos mais profundamente o histórico individual dos Treinadores atualmente em funções na Liga Portugal, surge outro dado interessante: Tiago Margarido é o único Treinador com mais de 2… Read
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There’s a few things on this, that I will try to explore here – one is the myth of Sporting Directors being a more “stable” position, when compared to the Head Coaches. I’ve recently shared a study made to the Big-5 (at The Premier League, average SD tenure is less than 2 Season, for example…) and also expanded my studies to the Portuguese scene, where the average tenure is less than 3 Seasons. Therefore, yes, objectively, a Sporting Director, or… Read
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What is a KPI?Most clubs say their KPI (Key Performance Indicators) are translated into the Points showed at the League Table. Unfortunately (to some), it isn’t. Points are a RESULT – are lagging indicators. Points may tell you what has already happened. But, they don’t tell you whether the Institution is healthy. They don’t tell you whether Success is Sustainable. They don’t tell you if collapse is already forming underneath. And in Football, collapse rarely announces itself. It accumulates, quietly,… Read
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Se nos últimos 25 anos a realidade foi repartida entre FC Porto e SL Benfica, nos últimos 5 o Sporting CP apareceu (ou devia dizer reapareceu) com uma força significativa no Futebol Português. Quando nada faria prever – recordar que em 2020 o Sporting CP teve no ataque à Academia Cristiano Ronaldo um evento dos mais graves da sua história – o Clube consegui tornar-se muito mais do que um “Clube Formador”, para ser uma potência dentro e fora do… Read
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Academy Management, Behind the Stages, Club Management, Cristiano Ronaldo, Football Administration and Management, Football Business, Football Financial Planning, Football Investment, Liga Portugal, Player Development, Portugal National Team, Seleçāo Portugal, Summer Transfer Market, Tactics & Strategy, The Big Picture, UAE Football Association, Women Football, Youth Football·
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Day 1 of the Season, we had 32 Players registered. Silence – that was the best way to describe it. Empty spaces. Empty groups. Too much uncertainty. A few weeks passed by and the number was still below 100… Silence… again. However, not panic, no chaos, just questions. Here, something important happened. We had an important meeting where we understood what was happening, or trying to. Calmly, rationally – it wasn’t an emotional talk. Just Calm. Rational. Honest. Most importantly,… Read
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Not a big headline.Not a dramatic moment.Not something that will appear in the news. I got into the trap of merging a difficult personal period with having too many things to do, too many thoughts and plans, too many Games happening in the same weekend, too many Friendlies to add, too many Bookings to manage, teams growing and developing, the Club is becoming bigger, making sure all is aligned and ready to provide the best Experience to all our Players… Read
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Academy Management, Behind the Stages, Club Management, Football Administration and Management, Football Business, Football Financial Planning, Football Investment, Player Development, Tactics & Strategy, The Big Picture, UAE Football Association, UAE Youth Teams, Women Football, Youth Football·
3–5 minutos -
This argument is valid. Very subjective… yet, extremely vague. Recently, a parent approached me with that exact sentence, and it made me think. Not about the complaint itself, but about the meaning behind it. Because when someone says, “the club is not supporting us”, what are they really saying? Is it about results?About playing time?About communication?About the environment?About ambition? Or is it simply a feeling that the club is not aligned with their expectations? This is where the real questions… Read
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The use of Expats in Professional Football is not new. Is it Necessity, Strategy, or Shortcut? To starts what has changed is how central they have become to Sporting Strategies, Identity, and even League Positioning. In the Top-5 European Leagues, expats are seen as structural pillars. England, for example, operates almost as a Global Market Hub, for everything and certainly in Players’ Profiles! Clubs Recruit Internationally at all levels — Players, Coaches, Sporting Directors, Analysts — because the League’s Economic… Read
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Academy Management, Behind the Stages, Club Management, Football Administration and Management, Football Business, Football Financial Planning, Football Investment, Liga Portugal, Multiple Club Ownership, Player Development, Portugal National Team, Premier League, Tactics & Strategy, The Big Picture, UAE Football Association, UAE Youth Teams, Women Football, Youth Football·
4–5 minutos
ENG: Football is simple and passionate, full of perspectives and ideas.
Here, we will be discussing Player Development, Tactical Strategies and Football Academy Management.
I will share my views and the views of some experts in the field.
Just one requirement – be an open-minded Coach when reading!
If you’re happy with this, join us and contribute to the discussion!
Hopefully, I will be able to shake your thoughts, ideas and take you out of your comfort zone!
PT: O futebol é simples e apaixonante, cheio de perspectivas e ideias.
Aqui discutimos o Desenvolvimento do Atleta, Planeamento Tático e Estratégico e Gestāo de uma Academia de Futebol.
Só existe um requisito – lê com a mente aberta!
Se estás contente com isto, junta-te a nós!
Espero conseguir agitar os teus pensamentos, ideias e tirar-te da tua zona de conforto!
TacticTalks 