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O Football Benchmark acabou de publicar o seu Relatório Anual de Valorização de Clubes Europeus. Nele, contém: E Portugal? 2 Clubes nessa lista. Apenas 2. O que pretendo com este texto é, primeiramente, desmistificar muitos títulos charmosos, mas que sāo (muitas vezes) menos entendíveis por quem os lê, pelo adepto que adora Futebol e os seus Clubes. Porque, no final, sāo esses que fazem a máquina seguir o seu trabalho. Depois, contribuir para a discussāo e reflectir em como é… Read
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There’s a version of this article where I tell you that Dubai changed everything. That I arrived in the UAE, saw Football through fresh eyes, and unlocked some profound insight about how the Game is really run. That’s not quite the truth. The truth is more uncomfortable. My Journey: It Started in Portugal Before Dubai, I had my history.Years and years of Playing, from Portugal National Youth Teams, FC Porto to 3rd Division in Portugal. Then, years and years of… Read
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Every time a Club sacks a Sporting Director, the narrative follows a familiar script. “Wrong profile. Wrong moment. Wrong results.” And the Cycle begins again. New Sporting Director. New ideas. New promises to the board. Six months later? Same problems. Different name on the door. Here is what nobody says out loud. The Sporting Director may not be the problem, just like the Coach might not be the real issue. The problem was there long before he arrived. And it… Read
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Toda a gente fala em Fontes de Rendimento.Uma delas, apesar de muitas vezes fora do contexto das SAD’s que controlam as equipas Séniores, sāo as próprias Equipas Jovens do Clube – as Academias. A pergunta é: como fazer da Academia uma Fonte de Rendimento estável e sustentável ? Poucos falam no que isso realmente significa. Não é contratar Treinadores. Não é alugar Campos. Não é abrir inscrições, fazer horários e esperar que as famílias apareçam. Construir uma Academia é construir… Read
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The Sportico 2026 ranking of the world’s 50 most valuable Football Clubs was published this week. For Portuguese Football, the numbers are a wake-up call. And only because they are right. A Club with (estimated) over 14 million supporters Globally. A record of Producing World-class Players that reads like a who’s who of Modern Football. A Stadium that sells out consistently. A Brand that travels. This is SL Benfica. However, in the Sportico 2026 Ranking of the World’s 50 most… Read
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Chelsea is just another example. The Club spent £490M. Lost £262M. Had 6 managers in 4 years, and going to the 7th now. Sold their Women’s team to themselves. The numbers are fascinating. But they’re not the real story. Every Football Club has a Strategy. A Philosophy. Perhaps, a Recruitment plan, or a Game Model. However, a great majority of them fail anyway, not necessarily because the Strategy was wrong. Or not because the players were bad. Because the three… Read
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Most people in Football use these words interchangeably. They are not the same thing. One can relate this to being Amateur or Professional, Associativism Movement VS Professionalism. And this confusion may be costing Clubs everything. Every Club wants to be a Professional Institution, something that lasts longer than the current staff, something that means more than the logo. We talk about Legacy. History. Identity. Everyone put these words in Mission statements, on Stadium walls, in Recruitment pitches. But the only… Read
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Football is the most watched sport on the planet. Billions of fans. Unmatched Emotional connection. Global reach that no other Industry can replicate. Perhaps due to low goals scored, increasing the excitement levels when there’s a goal, or chances of surprises to occur (even if occasionally). Or, simply because it’s a Game that one can replicate virtually everywhere. A Game from the streets. And yet, Most Football Clubs operate like a corner shop. One or two revenue lines, no growth,… Read
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Over the last weeks in the Middle East, many Sports Organizations have been put into pause-mode. It’s a time of reflection, self-awareness, but also a time to rethink Structure – and how does the lack of it may create bigger challenges. The premisse we all need to have is clear: a Crisis does not create problems, it reveals them. And that is, perhaps, the most uncomfortable truth in Football — and in any Organization. Over the last weeks in the… Read
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Winning, in Football, it is the ultimate validation. It brings confidence, creates momentum. It justifies Decisions, and also silences doubt. And, very often… It hides Problems. There is a dangerous assumption in Football: if a team is winning, the Structure must be working. But this is not always true. In fact, in many cases, the opposite is happening. Because Winning can be built on elements that are, by nature, unstable: Momentum.Individual brilliance.Emotional peaks.Favorable cycles. All of them real.All of them… Read
ENG: Football is simple and passionate, full of perspectives and ideas.
Here, we will be discussing Player Development, Tactical Strategies and Football Academy Management.
I will share my views and the views of some experts in the field.
Just one requirement – be an open-minded Coach when reading!
If you’re happy with this, join us and contribute to the discussion!
Hopefully, I will be able to shake your thoughts, ideas and take you out of your comfort zone!
PT: O futebol é simples e apaixonante, cheio de perspectivas e ideias.
Aqui discutimos o Desenvolvimento do Atleta, Planeamento Tático e Estratégico e Gestāo de uma Academia de Futebol.
Só existe um requisito – lê com a mente aberta!
Se estás contente com isto, junta-te a nós!
Espero conseguir agitar os teus pensamentos, ideias e tirar-te da tua zona de conforto!
TacticTalks 